Citation:
Samuel Martins Drei, Thiago Augusto Oliveira de Silva, Marco Antônio Bonelli Júnior, Luciana Paula Reis, and Matheus Correia Teixeira. 2019. “A stochastic dynamic model for support of the management of new product development portfolios.” In Pesquisa Operacional e sua Atuação Multidisciplinar, 1st ed., Pp. 189-204. Ponta Grossa, Paraná: Atena Editora. Publisher's Version
Abstract:
New Product Development Processes are, in general, costly for organizations and since they need to coordinate the allocation of resources through several projects of the innovation funnel, the management of product portfolio aiming the the best-expected return is an important challenge. In this context, the present study aims to develop a mathematical model capable of considering, in an integrated manner, the uncertainties and the dynamicity in portfolio management. Also, we propose two heuristic policies and use the developed model as a framework for their comparison through simulation.